Aesthetic clinics & beauty centres

Turn Instagram DMs and WhatsApp inquiries into booked consultations.

They arrive at 11pm and read “price?”, “Botox?”, “available today?”. They are not leads yet, and by the time the front desk reaches them the booking is at the clinic next door. Pionyra replies first, in the language the message arrived in, and asks for exactly what is missing — you approve every message before a patient sees it.

Team plan from 1 290 AED — all six specialists, including Finance and Compliance.

The week you actually have

What repetitive work costs you here.

Inquiries arrive by Instagram DM, WhatsApp and Google Business Profile at any hour, and read “price?” or “available today?” — nothing you can book.
By the time reception answers, the consultation is booked at the clinic next door.
Arabic and English arrive on the same channel, and the reply has to come back in the right one.
No-shows and unconfirmed appointments leak more revenue than a shortage of new leads.
Health advertising needs a permit, and a medical question answered too helpfully is a real regulatory problem.

What changes on Monday

Three things you can measure on your own numbers.

We publish no conversion figures on this page. Pionyra has no clinic case study to cite yet, and an invented percentage would be the easiest claim here to check.

A first reply that doesn't wait for the morning

Every inquiry is answered in the language it arrived in, drafted the moment it lands — Arabic in Arabic, English in English, never the two mixed in one message.

Moves: time to first response, by channel.

Qualification that asks the same five things every time

Treatment, area, availability, first visit or returning, language. A message missing any of them cannot be booked, so the reply asks for what is missing and nothing else — and each inquiry is marked hot, warm or cold with the reason written down.

Moves: share of inquiries qualified on all five points.

Follow-up your reception doesn't have to remember

Unconfirmed appointments and no-shows leak more revenue than a shortage of new leads. The reminder, the reschedule offer and the rebooking sequence arrive drafted, and a reminder never carries an offer.

Moves: no-show rate, and appointments moved rather than lost.

Six posts, one subscription

What each specialist does in your business.

Front Desk AI

Outreach & pipeline

A first reply to every DM and inquiry in the language it arrived in, five-point qualification (treatment, area, availability, first visit or returning, language), a hot / warm / cold reading with the reason written down, consultation booking, reminders and no-show follow-up — inside consent rules, and never on a medical question.

Marketing AI

Campaigns & content

Educational treatment content built from the questions patients actually send in, aftercare guidance, practitioner credibility, seasonal offers — and a clear mark on anything that needs an advertising permit before it can go out.

Design AI

Brand & art direction

Clean, medical-adjacent visuals for treatment explainers and clinic content, on your brand.

Finance AI

Budget & forecasting

Revenue per treatment, chair occupancy, package profitability — from the entries you record, with a local accountant asked to validate.

Compliance AI

DHA & PDPL

Consent forms, patient data handling and advertising-permit questions, flagged for a licensed professional rather than answered as advice.

CEO AI

Orchestration & strategy

Works out whether your bottleneck is inquiry volume or chair occupancy before proposing a plan, then assigns the missions.

UAE compliance

It asks for the permit, and it stops on a medical question

Health advertising in the UAE needs a prior permit — DHA in Dubai, MOHAP federally, DoH in Abu Dhabi — and promotional treatment content cannot be published without one. Pionyra asks every time and never assumes it is in hand: while the permit is missing or expired, the publish button is not there to press. Practitioner titles must match a real licence, and before/after content requires both written patient consent and the permit, with no exception. And when an inquiry turns medical — a contraindication, a medication, a pregnancy, whether a treatment suits a specific person — no reply is drafted at all: the message is marked escalated and waits for a licensed practitioner. Fast answers are what you are buying here. They stop at the point where fast becomes a liability.

Illustrative first month

What setting this up actually looks like.

An illustration of the work the team produces in a first month — not a client case study, and not a promise of results. Your own numbers are the only ones that count.

Week 1

The team learns your clinic

You answer the CEO agent: treatments offered and which ones you want to promote, licensed practitioners and the titles they may use publicly, permit status, your current no-show rate, and which treatment actually fills the calendar.

Week 2

The inbox stops being a backlog

Sales replies to each inquiry in the language it arrived in, asks the five questions that make it bookable, and marks it hot, warm or cold. Anything medical is escalated instead of answered.

Week 3

Follow-up and reminders

Reminders for unconfirmed appointments, a reschedule offer instead of a cancellation, and the rebooking sequence for patients who came once. All of it waits for your approval.

Week 4

Where the revenue actually is

Finance reports time to first response by channel, revenue by treatment and occupancy from your recorded entries; CEO summarises what the team executed.

Questions from aesthetic clinics & beauty centres

What does it actually ask a new inquiry?

Five things, every time: which treatment, which area, when you're available, whether it's your first visit with the clinic, and — implicitly — which language you wrote in. Whatever is already in the message isn't asked again. Anything the clinic hasn't published, like a price, isn't answered: the consultation is where that is set.

Can it answer a patient's medical question in a DM?

No, and it won't draft one either. A question about a contraindication, a medication, a pregnancy, or whether a treatment suits a specific person is marked escalated and waits for a licensed practitioner. The agents can invite someone to a consultation — that's the only reply they'll produce on their own.

Will it publish before/after photos?

Only if you confirm two things: written patient consent, and the advertising permit. It asks for both and never assumes either. And as with everything else, you approve the post before it goes live.

Does it handle WhatsApp and Instagram DMs?

It drafts the replies, in the right language, and checks that WhatsApp consent is on record for the number. It does not put a send button in front of you for a channel it can't send on — check the integrations page for what's connected for live sending today. The team never pretends a channel is connected when it isn't.